With the Santos Tour Down Under having just left the CBD, Adelaide is only just warming up for what will be a busy two months of festivals and events!

Here at Keito Events we are revving up for a big year after finishing 2011 with a great line up of events.

In this edition of our Newsletter, you can read all about how we BBQ’d prawns with Neil Perry on the Torrens to launch certified sustainable prawns, transformed a brewing shed into a wow-factor cocktail party venue to launch VALE/DRK beer, entertained 350 guests at the Paint the Town Red annual gala ball for the Heart Foundation and organised the annual graduation for global business school, Australian Institute of Business, as well as its alumni event at the Haighs Chocolate Factory.

All the best for the year ahead. 


  Kate Abraham

In this issue:

VALE/DRK Launch for McLaren Vale Beer Company
Neil Perry Launch of Sustainable Prawns
Heart Foundation 2011 Paint The Town Red Gala Ball
AIB Alumni Event at Haighs Chocolate Factory
AIB 2011 Annual Graduation 
Video Testimonial – St Clair Property Development

VALE/DRK Launch for McLaren Vale Beer Company

With a new product to launch and a new McLaren Vale brewing location to showcase, Keito Events was asked by McLaren Vale Beer Company (MVBC) to stage the launch of VALE/DRK. The brief was simple: provide VIPs with a high-quality, edgy event that will leave behind a lasting impression.

The event was all about building rapport with existing and new brand ambassadors, with the event giving guests the opportunity to meet the team behind the beer and the brand and familiarise themselves with the product.

Keito Events created a unique concept for the conversion of the MVBC brewing shed into a stylish and warmly lit venue, complete with product displays, a DJ and a bike giveaway. Guests were bused to the secret party location and enjoyed the opportunity to be photographed with the MVBC girls. A QR code was also available for scanning to connect with MVBC on Facebook and for the chance to win prizes.

Most importantly, the event achieved a wow factor and helped MVBC to build valuable relationships and brand awareness, all within budget. MVBC was extremely pleased with the final outcome and noted their guests were “full of praise” with Sarah Maleki and the MVBC Management Team writing:

“We were extremely pleased with the final outcome and our guests further endorsed this after the event. Having to organize the event with a few contacts across two different states proved not to be a hindrance given your finessed communication and organisation skills. Your team managed to pull all the information and requests together to ensure that nothing was missed on the night”

Click here for more photos of the Vale/Drk Launch for McLaren Vale Beer Company.


Neil Perry Launch of Sustainable Prawns

Keito Events was very pleased to officially launch the first Certified Sustainable Spencer Gulf King Prawns on the bank of the Torrens for 100 VIP guests.

The launch involved Neil Perry catching the first certified sustainable prawn and then cooking it on the BBQ, with the 100 seated guests then enjoying the BBQ’d prawns and gourmet salads, matched with local Oliver’s Taranga wines.

The PR for the launch, managed by Kooki, was a huge success with the event attended by a long list of high profile food media and fantastic coverage achieved.

Following the launch, Kooki Director Amanda-Jane Pritchard wrote:

“Often, a crucial element of a successful media and PR campaign is about an event – and the minute I think of event management I think of Kate Abraham and her team at Keito Events. I’ve worked in tandem with Keito Events on numerous events now and I’ve been overwhelmed with their professionalism; attention to detail and creativity. Keito Events have helped Kooki to bring to life many successful events that have been praised by guests, the media, participants and clients alike. “

 Click here for more photos of the Neil Perry Launch of Sustainable Prawns.  


Heart Foundation 2011 Paint The Town Red Gala Ball

For the first time, Keito Events were given the task of ensuring the Heart Foundation SA’s annual Paint the Town Red Ball at the Hilton Hotel was a night to remember.

Hosted by the effervescent Mikey Robins, almost 350 guests indulged in the Hilton’s award-winning fare, accompanied by premium wines and first class entertainment. The ballroom was beautifully lit with a soft glow of red set against a stunning backdrop of white, with a live pianist completing the ambiance on arrival.

The highlight of the night was the performance by “The Three Waiters”. The tenor trio received a resounding applause at the end of their act and guests waved their napkins with gusto to ensure an encore performance.

Keito Events event managed all of the event elements, including overall project management, venue management, MC scripting, design, AV, stage management and entertainment to ensure the event was refreshed, energized and memorable. We also used our contacts to help garner highly sought after silent and live auction items, as well as in-kind support from suppliers, and worked with Bernard Booth to ensure a successful live auction.

The Heart Foundation was thrilled with the outcome of the event and feedback about the entertainment and the evening overall has been extremely positive.

 Click here for more photos of the Heart Foundation 2011 Paint the Town Red Gala Ball.  


AIB Alumni Event at Haighs Chocolate Factory

On the eve of the annual graduation for Australian Institute of Business (AIB), Keito Events event managed a cocktail party for past and current students, faculty and friends of AIB at the Haighs chocolate factory.

Guests were not only treated to South Australia’s best chocolate but they were also given an insightful presentation from Alistair Haigh about the growth and success of Haighs.

The unique venue, exceptional catering and valuable networking opportunities provided a memorable occasion for the 100 guests and AIB were very happy with the relationship-building and PR outcomes of the event.

Click here for more photos of the AIB Alumni Event at Haighs Chocolate Factory. 


AIB Annual 2011 Graduation

Keito Events has been working with AIB to stage this annual event for the past four years at the Adelaide Town Hall, ensuring academic protocols are adhered to and the ceremony is a positive reflection of the business school and a valuable PR and relationship building opportunity.

We manage all elements of the graduation, including student and academic briefings, running sheet development, Guest of Honour involvement, venue and catering management, signage, room decor and musicians for during and after the ceremony.

AIB was once again very pleased with the graduation event staged for its 2011 graduates – so much so that Keito Events is already hard at work on the 2012 graduation as well as a number of alumni events for this year.

Click here for more photos of the AIB Annual 2011 Graduation 


Video Testimonial – St Clair Property Development

Following the incredibly successful launch of the Sales Centre for the St Clair development in Woodville, Rebecca Dunow kindly provided a video testimonial and shared her thoughts on the success of the event, including the impressive 8 property sales that were generated on the day of the event.

About Keito Events

Keito Events is a specialist Event Management company based in Adelaide South Australia. We are experts in Corporate, Government and Charity events and have managed a variety of events in this space including product launches, high end client functions, large scale dinners and street parties, just to name a few.

Visit out website and Facebook page for photos of our events, and visit our YouTube page for video testimonials from happy clients.

If you want to deliver a quality event, with high return on investment, without the stress and worry of doing it yourself, contact us.

Contact Us

08 8373 0500
follow us on Facebook
watch our videos
connect with Kate